Hiring your first employee

Nina Brooks on the job post, the interview and the first ninety days with her first hire at…

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Pricing without panic

How a two-person design studio raised prices by 40% and kept every client that mattered.

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Season two: growing without hiring

Lauren Ellis runs a one-person bookkeeping firm with 60 clients. The tools and limits that keep it small…

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The newsletter that replaced our ads

Priya Shah stopped paying for ads and started writing to her customers every Thursday. Open rates and the…

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A tea company with no investors

Rosa Delgado grew Tidepool Tea to four people and $1.2 million a year without raising a dollar.

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Saying no to a big client

Erin Walsh turned down the biggest contract her studio was ever offered — and kept her weekends.

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