Opening a second shop
Rosa Delgado is back: why she waited six years to open a second Tidepool Tea — and what she would…
Read moreThe Slow Business Podcast
Honest conversations with people who built calm, profitable small businesses. New episode every other Tuesday.
13 articles
Pricing without panic
How three owners raised their prices, kept their regulars and finally paid themselves.
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The year we stopped discounting
Marcus Lee ended every sale at Hollow Oak Candles. What happened to revenue, and to his regulars.
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Hiring your first employee
Nina Brooks on the job post, the interview and the first ninety days with her first hire at Willow Street…
Read moreWhen slow growth isn’t the answer
Chris Walker on the year his studio had to grow fast — and how they slowed down again afterward.
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Season two: growing without hiring
Lauren Ellis runs a one-person bookkeeping firm with 60 clients. The tools and limits that keep it small on purpose.
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Taking a real vacation as a founder
Tom Becker closed his bike shop for two weeks in August. The checklist he used — steal it.
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The newsletter that replaced our ads
Priya Shah stopped paying for ads and started writing to her customers every Thursday. Open rates and the first 500…
Read moreA tea company with no investors
Rosa Delgado grew Tidepool Tea to four people and $1.2 million a year without raising a dollar.
Read moreSaying no to a big client
Erin Walsh turned down the biggest contract her studio was ever offered — and kept her weekends.
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